SUPPORTING THE LAUNCH OF A FUNDRAISING CAMPAIGNSt Paul’s Foundation
UX/UI DESIGNThe St Paul’s Foundation, the foundation behind behind Providence Healthcare and the new St. Paul’s Hospital created a fundraising campaign and needed a microsite to support it.
*Project as part of Denman Digital.
Microsite
The goal was to use the video created for the campaign and to build a one-pager around it. The idea was to rethink care from the inside out, to listen to the patients and to innovate in a way that benefits all. By using the brand identity of St Paul’s Foundation we focused on creating blocs with simple but smart animations in order to create a dynamic page where each piece of content has its own place.
Main Website
There was a need to reinvent the header of the main website homepage to be able to promote the new campaign and future initiatives. We designed a modern carousel with a smooth transition to reflect the innovative aspect of the foundation’s work.
